Simplicity International
Partnerships

A regionally focused destination club out of Connecticut, Simplicity International would formally launch in January of 2005. The club's plan was to accept just 36 members who would have exclusive access to a property portfolio based primarily in the Northeast, including residences in:

  • Nantucket, Massachusetts
  • Jackson Hole, Wyoming
  • Manchester Village, Vermont
  • South Beach, Florida
  • Sunapee Lake, New Hampshire
  • Nevis, West Indies

The most notable partnership through Simplicity International would allow members the ability to travel to a collection of luxury hotels through their "Hotels and Inns of the World" program.

"We have selected over 1000 of the best hotels and inns around the globe for your use and enjoyment," wrote the club. "For fourteen nights per year use of one standard room is included in your Membership with upgrades offered in a number of locations."

Similarly, members could enjoy luxury adventures such as fishing in Belize, attending cooking school in Tuscany, or touring the Galapagos. Many other destination clubs have similar programs, such as the Abercrombie & Kent Residence Club giving members access to the A&K collection of tours and the Once In A Lifetime Program available to Exclusive Resorts members.

Just months after their launch, Simplicity International was "snapped up" by a large resort development. Over the course of the year, the club was abandoned and John Schopfer, the club's inaugural President and COO, reacquired Simplicity. Despite being in the hands of one of its former executives, Simplicity would venture away from the destination club space. Instead, Simplicity International would become a resort real estate development company and would not return to their original business structure.

If you are considering destination club membership, a good place to begin is requesting a free copy of our Destination Club Guide. Inside you will find additional information about the destination club experience and an extensive list of due diligence points that should be addressed when evaluating a club.