Simplicity International
Members

Based out of Southport, Connecticut, Simplicity International would launch their young destination club in January of 2005 with a regional focus on the Northeast. Limited to just 36 members, the club would add properties throughout the region for easy access for their core group of members.

"Only these 36 families will have primary access to this treasured portfolio of homes composed of fine properties in Nantucket, Massachusetts; Jackson Hole, Wyoming; Manchester Village, Vermont; South Beach, Florida; Sunapee Lake, New Hampshire; and Nevis, located in the West Indies next to St. Kitts," the club wrote.

Ultimately, the club would plan expansion clubs in the New York and Boston areas, but Simplicity International would quickly become involved in one of the most chaotic changes in the history of the destination club industry.

Shortly after their launch in early 2005, a large resort development "snapped up" Simplicity International. Following the acquisition, the club was suspended and eventually abandoned.

After roughly a year with no news about the club emerging, it was announced that John Schopfer, the club's original Chief Operations Officer and President had acquired Simplicity International.

Now back in the hands of one of the club's original executives, it appeared that Simplicity International may rejoin the destination club ranks, but instead Schopfer would essentially follow the plans that the developer had when it first acquired the club and Simplicity International became a resort development firm.

Called the "improved" Simplicity, the company's new goal was to "develop select properties and services that offer a personalized and exclusive experience of quality, comfort and style, set in an atmosphere of casual elegance."

Ultimate Resort and Quintess who would both go on to have hundreds of members. How Simplicity International would have fared against these other clubs remains a question up for debate.