Simplicity International
Executives

The history of Simplicity International's creation resembles the launch of dozens of other destination clubs.

"Simplicity International's concept can be traced back over two decades ago when luxury homebuilder Jeffrey Tallman and his wife would bring their children to camp in New Hampshire. The drive to and fro often evoked the relaxing natural beauty of the area and ultimately motivated them to begin their second home search."

"After evaluating their options the Tallmans found that their lifestyle would more likely be restricted with a single vacation home because of their fondness for several locations. Furthermore, they realized the limited time they had to use the home would not justify the costs and hassles associated with ownership. With practicality on their side they opted out of buying - hoping there was a better solution."

"A solution never emerged and as their children grew up their vacations started to get complicated. The costs seemed unreasonable for tight or fragmented hotel accommodations and mediocre rentals involving a tiresome amount of research. They wanted the privacy and spacious comfort of a single family residence that met their high standards of quality and service – and they wanted it to be simple."

"Two decades later Mr. Tallman still held his dream and wanted to create it for others. In late 2003 he assembled an initial concept team and founded Simplicity International. That concept evolved into a leisure-industry company offering unique and private membership programs for high-end vacation homes, destination residences and luxury travel. Simplicity's purpose: 'to provide a life of leisure made unexpectedly simple.' The company launched its Private Portfolio Club™ in January 2005, after appointing industry veteran John Schopfer as President and COO in late 2004."

While the club's origins mirror that of many other destinations clubs, the club's founder unimpressed with other vacation options, the rest of the history of Simplicity International goes off on a tangent. Shortly after the club's launch in 2005, a large resort development "snapped up" the club. The development would not do anything with the club and was subsequently abandoned, only to be reacquired by one of the club's original executives, John Schopfer, in late 2006. While back in the hands of Schopfer, Simplicity International would not return to the destination club industry and would instead transition to a resort real estate development company.

During the club's short time in the destination club sector, only two primary executives were mentioned.

Jeffrey Tallman
CEO and Founder

John Schopfer
COO and President

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